Cloud CIO: Security vs. dangers of analysis paralysis
In his book "Predictably Irrational," Dan Ariely cites a study conducted at an upscale Menlo Park grocery store (speaking of which, how irrational is it that the Kindle version of this book costs $9.99, while the paperback version costs only $9.29 ... but I digress). The two professors published a paper based on the outcome of the study. Its title: Choice is Demotivating.
Bernard Golden | 26 Apr | Read more